The Central Bank of Kenya (CBK) and six other financial sector regulators have invited public comments on the Draft Financial Consumer Protection Framework for Kenya, in a move aimed at strengthening safeguards across the country’s financial system.

The notice calls on the public, industry stakeholders and consumer groups to review the draft framework and submit feedback by April 28, 2026.

The framework was developed by the Consumer Protection Framework Technical Working Group (TWG), which brings together multiple regulators to harmonise consumer protection standards.

“The Framework has been developed to establish the overarching standards for fair treatment, transparency, product suitability, protection of consumer assets, responsible business conduct and enhanced market conduct supervision across Kenya’s financial sector,” read the RBA X post dated April 16, 2026, in part.

Framework outlines key principles

The proposed framework sets out overarching standards for fair treatment, transparency, product suitability, protection of consumer assets, responsible business conduct and enhanced market conduct supervision.

The framework seeks to ensure that consumers receive clear and accurate information, access suitable financial products and have their assets and personal data safeguarded.

Regulators involved in the process include the Capital Markets Authority, Insurance Regulatory Authority, Retirement Benefits Authority, Sacco Societies Regulatory Authority, Communications Authority of Kenya and Competition Authority of Kenya.

Addressing risks in digital finance

Kenya’s financial sector has expanded rapidly, driven by mobile money and digital lending services. The growth has increased access to financial services but also introduced risks such as fraud, misuse of personal data, hidden charges and unsuitable financial products.

The draft framework seeks to address these challenges by promoting responsible business conduct and strengthening supervision across all financial service providers.

It also proposes improved mechanisms for handling consumer complaints and disputes.

The document further outlines the need for outcome-based and risk-based supervision, supported by data-driven oversight and enforcement measures by regulators.

Public participation process

CBK said all submissions must be made using the prescribed comment template available on its website and those of participating regulators. Completed submissions can be sent via email to [email protected] or delivered in hard copy to any CBK office.

The subject line for submissions should read: “Public Participation Draft Financial Consumer Protection Framework.”

The draft framework is available on the websites of all participating agencies. The public participation process is expected to inform the final framework, which aims to enhance consumer protection and confidence in Kenya’s financial system.