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PrideInn Group has added a new four-star hotel to its rich portfolio as part of its plans to increase its footprint to all 47 counties across the country.

Dubbed PrideInn Plaza, the luxury hotel is situated in Signature Mall, an ultramodern shopping facility in Machakos county.

Hasnain Noorani, the Group’s Managing Director said the launch of the establishment would fill the persistent gap in the meetings, incentives, conferences and exhibitions (MICE) in Machakos and Nairobi counties primarily.

“With the ongoing recovery of the Kenyan economy, local and international companies have revived conferences. That is where we come in,” he added.

PrideInn Plaza, Noorani added is strategically located to host conferences from any part of the country. He said the hotel enjoys direct access to and from Jomo Kenyatta International Airport, via the Nairobi Expressway and also enjoys proximity to the Nairobi Central Business District.

Punit Pindiora, Azure Hospitality Group MD said they were excited about the deal as this will ensure that the customers enjoy their stay in the facility even as they aim to get into more profitable deals with Pridden and other like-minded investors.