The Nairobi Securities Exchange has announced a major milestone for retail investing in Kenya after its digital trading platform Ziidi Trader surpassed Ksh1.08 billion in cumulative turnover, signaling growing confidence among small-scale investors entering the capital markets.

According to performance data released on Monday, June 29, 2026 in it’s X account, the platform has facilitated 351,440 trades since launch, reflecting increased participation by retail investors as more Kenyans embrace digital stock trading as an alternative investment channel.

“The platform has facilitated 351,440 trades, achieved a peak market share of 4.27 per cent and recorded an average trade size of KES 3,076.69, highlighting growing participation from retail investors,” NSE stated.

The exchange said the milestone demonstrates the success of efforts aimed at democratizing investment opportunities.

“Ziidi Trader has surpassed the Ksh 1 billion milestone in cumulative turnover, reaching Ksh 1.08 billion since launch,” NSE announced.

Retail investors drive market growth

The latest figures show Ziidi Trader recorded an average market share of 1.50 per cent, with a peak market share of 4.27 per cent recorded on March 30, 2026, underlining the platform’s growing influence within Kenya’s equities market.

Market data further revealed that the platform recorded an average trade size of Ksh3,076.69, significantly lower than the broader market average deal size of Ksh72,720, highlighting Ziidi Trader’s role in opening stock market participation to smaller retail investors who traditionally found capital markets less accessible.

Strong trading activity recorded

The NSE disclosed that the platform’s highest daily turnover stood at Ksh28.98 million on February 16, 2026, the same day it recorded its highest daily market deals at 26,220 trades.

Ziidi Trader also registered its highest daily platform activity of 9,320 trades, demonstrating sustained user engagement since its rollout as the exchange continues pushing for greater financial inclusion.

Digital investing gains momentum

The latest milestone adds to NSE’s broader efforts to deepen Kenya’s capital markets by attracting more retail investors through technology-driven financial products.

The strong performance now positions Ziidi Trader as one of the exchange’s key platforms in expanding public participation in stock trading, with market analysts viewing the Ksh1 billion milestone as a sign that more ordinary Kenyans are increasingly embracing digital investment opportunities within the country’s growing financial ecosystem.