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The latest edition of the Canton Fair saw a 40 percent growth from the number of exhibitors who took part in the previous show.

Attracting 34,744 enterprises, with 416 overseas exhibitors from 34 countries joining the virtual event – the figure is largest seen yet, signaling an impressive success rate for an exhibition that is also known as the Canton Fair.

The enterprise show was first established in the spring of 1957 and is this year being Co-hosted by the Ministry of Commerce of PRC and the People of Government of Guangdong Province and organized by China Foreign Trade Centre.

It is held every spring and autumn in Guangzhou, China.

The Canton Fair is a comprehensive international trading event with the longest history, the largest scale, the most complete exhibit variety, the largest buyer attendance, the most diverse buyer source country and the greatest business turnover in China.

Apart from the original 25,000 exhibiting companies of the virtual Canton Fair, 10,000 new exhibitors will join the 132 and Canton Fair, including little giant companies that specialize in niche sectors, high tech companies and manufacturing single champions among others.

Several companies with both competitive strength and characteristics have gathered online, including 2,094 brand enterprises and over 3,700 companies with titles such as National Hi-tech Enterprises, time-honored Chinese enterprises, National Enterprise Technical Center and the high-level AEO certification by the China Customs.

Wang Wentao, Minister of Commerce of PRC and Wang Weizhong, Governor of Guangdong Province attended the virtual opening ceremony and delivered speeches via video.

“With an enlarged scope of exhibitors, extended duration of virtual show, perfected website functions and enriched trade promotion activities, the 132nd Canton Fair will create all-weather convenient buying and selling experiences for businesses and traders around the world,” said Wang Wentao.